The lush, sparkling version of Fuel For Life illuminates the modern, masculine fragrance with bright, summery notes inspired by the season’s quintessential cocktails. The new ingredients intensify the fragrant aura of sexy energy that epitomizes the fragrance, infusing the vibrant potion with a fresh essence.

Captured in a vivid blue bottle with a frosted finish, the fragrance cocktail provides an instant injection of chilled refreshment to combat the summer heat.

WHAT IT COSTS: $62.50, 75ml

WHERE TO FIND IT: The recently opened Fifth Avenue Diesel Flagship in New York, Diesel boutiques, Diesel.com, Macy’s, Dillard’s and other major department stores.

Only The Brave captures the essence of the Diesel man in a bottle. The new scent is housed in a smoky, gray bottle in the shape of a clenched fist wearing a silver Diesel ring. The scent represents the qualities of the brave, symbolized by a fist that tells several stories: Facing forward, the fist evokes power and energy; upright, it stands for self-affirmation; raised, it signifies victory, success and engagement.

The courageous scent has top notes of Lemon Blossom, Mandarin and Coriander Leaves; a heart of Labdanum, Black Rose and Lavender; and a dry down of Amber, Tolu Wood and Ebony Wood.

Common is the face of the fragrance and the partnership was featured today in WWD!

For her, Diesel’s NEW Fuel for Life Unlimited is all about romance. It is a fresh, flirty and feminine scent that blends calabrian lemon and mandarin orange. Accents of juicy pear and exotic guava provide a sweet crispness while spicy Casablanca lilies and jasmine with a hint of aloe adds mystery. The fragrance is grounded in creamy sandalwood and American cedar, with bewitching labdanum and the velvety sensuality of a peach. Unlimited is housed in a gorgeous and romantic glass bottle branded with a gold inscription and wrapped in a gold-flecked woven brown net adorned with a golden chain.

WHAT IT COSTS: $58 (50ml); $78 (75ml.

For him, Diesel Fuel for Life for Men is an energetic potion that teases the nose with clarity and modernity yet maintains a classic and sophisticated masculinity. Formulated for the passionate yet energetic man this scent blends grapefruit, lavender, heliotrope, star anise and vetiver. Vintage raspberry gives this sensuous potion an unexpected signature twist. Fragrant Family: Powdery Fougere. Fuel for Life for Men is the third best selling men’s fragrance in the US, making it a classic scent for men this Valentine’s Day!

THE PACKAGING: Inspired by vintage bottle designs and dressed in fabrics characteristic of Diesel’s style heritage, the glass bottles that house Fuel for Life are cult objects in themselves. Fuel for Life for Men was inspired by vintage whiskey flasks and is covered in an authentic and distressed canvas pouch, housed in a box, seemingly hand wrapped in delicate and aged paper.

WHAT THEY COST: $62.50 (75ml) and $49.50 (50ml).

Also available are Diesel Fuel for Life’s revitalizing Shower Gel and rich After Shave. Fuel For Life Shower Gel and After Shave unleash an experience for the soul, a feast for the senses, a fragrant aura of sexy energy that adds fuel to his inner fire.

WHERE TO FIND THEM: Diesel stores, diesel-fragrances.com, Bloomingdale’s, Nordstrom, and Neiman Marcus.

Designed by Wilbert Das, Creative Director of Diesel and his team, the customized pouches dress up the seductive, energetic elixirs in the kinds of iconic styles that epitomize the Diesel brand.

The first-ever beauty brand to create this kind of customization for a scent, Diesel offers each fragrance housed in a denim jacket, lace netting or leather bomber in an array of colors. Seductive types choose lace netting to dress up their Fuel For Life; party animals go for the metallic pouch-outfit Fuel For Life to fit your style.

SRP: Fuel For Life Women, $52 (50 ml); Fuel For Life Men, $49.50 (50 ml).

WHERE TO FIND IT: Exclusively at Diesel Boutiques.

The Diesel Fuel For Life Gift Set is the perfect present for Father’s Day. Set includes: 75 ml EDT+200 ml Shower Gel.

SRP: $65.

WHERE TO FIND IT: Diesel stores, diesel-fragrances.com, Saks Fifth Avenue, Bloomingdale’s, Nordstrom, and Department Stores.

DEISEL Fuel for Life Femme Spray is a sexy spicy fragrance centered around crispy fresh and sweet black current and raspberry notes with aphrodisiac qualities.  Other perfume notes include: mandarin, pink pepper, jasmine, and musk.  Cost: $49.50 for 1.7 oz.  $64.50 for 2.6 oz. You might also like: DIESEL Fuel for Life Femme Body Lotion, $35.  DIESEL Fuel for Life Shower Gel, $32.50. 

DIESEL Fuel for Life Homme Spray or For Men is centered around star anise and pink grapefruit.  DIESEL Fuel for Life Homme Spray other perfume notes include: raspberry, lavender, heliotrope and dry woods.  Cost: $44.50 for 1.7 oz.  $59.50 for 2.6 oz.  You might also like: DIESEL Fuel for Life Homme After Shave Balm, $42.50.  DIESEL Fuel for Life Homme Shower Gel, $28.  

You might also like Diesel Fuel for Life Homme Spray with main notes of: star anise and pink grapefruit, raspberry, lavender, heliotrope and dry woods.  Cost: $44.50 for 1.7 oz.  $59.50 for 2.6 oz.